News Article Oct 24, 2002 (b)

Rideamotorcycle.com is the newest motorcycle Internet web site, one that takes a totally fresh approach to catering to the street-oriented two-wheeled enthusiast. Rideamotorcycle.com is focused on 3 groups; the established street motorcycle rider, new motorcyclists, or those who do not currently ride motorcycles but are curious about learning to do so. Rideamotorcycle.com LLC Editor at Large: Bill Heald News Editor: Evan Williams Webmaster: Mark Lesselyoung Publisher: Dean Adams Heads Up! BMW's Lovely Lid a Prototype By Evan Williams Until now, heads-up displays have been relegated to fighter planes and a few high-end sports cars, but that could change in the near future. BMW and their DesignWorks/USA subsidiary are working on the Blue Eye helmet, which contains a 320 by 240 pixel display aimed at infinity so riders can check the "gauges" without taking their eyes off the road.

The Blue Eye can not only be a valuable safety tool, but a very trick item with a high drool factor, too.